Image of Flush Mounted Pool Cover

Flush Mount Acrylic Pool Covers – An Event Planners Guide

Maximize your event space and create a unique swimming pool cover look

At In Depth Events, we are always looking for innovative ways to really amplify the impact and create unforgettable memories for your event. We’ve recently developed a new swimming pool cover mounting technology that can transform any pool into a elegant dance floor or walkway that is completely flush with the deck surface. It’s almost as if your floating on water.

You will always have the normal pool cover options available: Standard rental staging surface / Frosted pool cover surface / Clear pool cover surface… which are all great options to maximize your event.  You can learn more about the standard options for rental swimming pool covers here.

With the new flush mount swimming pool cover, we’re providing an enhanced option with more “WOW factor”. You can see in the image above the stunning ambiance created by a flush mount pool cover rental.  This particular project was for a private event held in the Dallas area.  After the party, the event coordinator stated the party was flawless and her client was extremely pleased.

Benefits of Using a Flush Mount Pool Cover

We’ve covered the sexy details about the flush mount pool cover, but there is a lot more to learn.  Aside from the exquisite visual aspect, here are other key benefits that make a flush mount pool cover ideal for any corporate or residential event:

The frame is constructed from steel connected by steel crossbar stabilizers. We install all materials onto a protective barrier which prevents your swimming pool and deck surface from damage during the install or dismantle process. Your choice of clear or frosted plexi-glass panels are mounted to the frame and precisely cut to fit the size and shape of your pool area. The flush transition from the pool cover to the deck surface creates a safer area for your guests which can help minimize the risk of trips and falls.

Take a look at the before and after images below so you can see the amazing transformation that takes place during the flush mount pool cover installation process.

The image on the left is the swimming pool before the event took place. The image on the right is the same pool, after the flush mount pool cover installation was complete.

The image on the left is the swimming pool before the event took place. The image on the right is the same pool, after the flush mount pool cover installation was complete.

If you’re ready to take the plunge on a swimming pool cover rental, then Ask a Question of the experts at In Depth Events.  We look forward to hearing from you and working with you!


Bad Weather Conditions and Live Events

Extreme Weather Conditions at Live Events

Outdoor events and activations are in a class by themselves.  In addition to the difficulties of production requirements, parking and crowd control, you also have to add fencing, porta-potties and the tempestuous moods of Mother Nature.  In this post, we’ll discuss how to plan for bad weather conditions at live events and the specific conditions that our technicians are trained to look for when determining whether or not to continue an event in bad weather.

Unpredictable weather and live events

Image of Safety During Bad Weather Conditions

Safety During Bad Weather Conditions is the Number One Priority for In Depth Events

In our home State of Texas, weather can be…  fickle.  It’s an old joke here that “If you don’t like the weather in Texas, just wait a minute and it will change.”  Of course, our touring and logistics groups handle activations and experiential events all over the nation.  We’ve been drowned in Denver, deluged in Duluth and snowed on in St Paul.  We’ve been hailed on in Helena, had sleet in San Antonio and tornadoes in…  well, you get the idea.  The point is we are very experienced with bad weather conditions at live events and how to make sure the equipment and your attendees are safe before, during and after bad weather strikes.

As a production company, we have to be ready for all types of weather at an outdoor event. Rain gear and pop-up tents are part of every single pack that goes on the truck.  All of our electrical distribution systems are water resistant and rated for outdoor use.  Our ballast plans for our rooftops are specifically designed with high wind conditions in mind.

Speaking of rooftops – whenever we do a stage and roof system, we will always have a roof tech on site to monitor the roof and the weather conditions at any time there is activity on the stage.  On most of our outdoor rental stage and roof system builds, you’ll see a weather station including an anemometer and a rain gauge on the structure.  Monitoring the weather at all times is a big part of our commitment to safety on the event site.

 

Make sure your event company has a bad weather plan

Image of bad weather from concert stage

After the rain – back to the show!

Especially when using rooftops or mobile stages – it’s imperative that production company that you have contracted has a bad weather plan.  With our company, it’s our Rooftop Emergency Procedures.  This document has very specific tolerances for wind and rain and clearly explains our responsibility to our clients in case of bad weather.

In addition to this document, it’s also important for everyone to sit down long before the event and discuss the issues related to bad weather conditions at live events.  The promoter, production company, venue owner and (if possible) the municipality should all be given well-defined roles and responsibilities for dealing with bad weather.  Knowing these roles beforehand can save precious minutes and provide a well-organized response for attendees.

Do you have questions about weather and your outdoor activation, concert, or festival?  Ask a Question of the bad weather safety experts at In Depth Events.  We’re happy to take our knowledge and experience and apply it to your event.  We look forward to hearing from you and working with you!


Image of AT&T Stadium for College Football National Championship

ETZEL Agency Truss and Gateways for NCAA Football Championships 2015

Anyone who follows college football knows about the NCAA’s decision to create a national college football playoff. That first playoff happened at AT&T Stadium, in Arlington, TX in 2015.  In this historic event, Ohio State defeated Oregon in the inaugural College Football Playoff National Championship.

There were more players at this event than the ones on the field, however.  The ETZEL Agency was in full force, one of the most recognized sports marketing firms in the world.  The City of Arlington staff were everywhere making sure that attendees were safe and having a good time.  And, of course, our staff were there providing sporting event production services for the very first NCAA Championship Tailgate Party!

For this show, our staff provided a list of live sporting event production services. Attendees at both entrances were first greeted by our three-dimensional gateway towers, complete with lighting and custom signage. The Postano social media tower was a three-sided video wall that projected sponsor and event information. Our staff custom designed a 20 foot tall ballast and vertical truss structure for signage in twelve locations over the entire site. Our staff also provided a laundry list of staging and scaffolding structures, including a stage thrust, camera platforms and spot platforms for the main stage performance area.

ETZEL Agency T-shaped-runwayAs always, our first priority is safety. When the City of Arlington required each vendor to have individual permits for every structure, the staff promptly provided the engineer drawings needed. As a Certified Building Contractor with the City of Arlington, we were able to get the permits and inspections taken care of before most of the other vendors. And In Depth Events was the first vendor to receive green tags on inspection day!

Entry Gantry at College Football Championship Tailgate EventThe day of the event was overcast and cold. But that didn’t stop the fans from attending the inaugural Championship Tailgate party and, of course, the game itself! we were proud to be a part of NCAA history and we look forward to working with our new friends and colleagues at ETZEL in the future.

postono social media and video towerThe staff at In Depth Events has a long history of providing live sporting event production services for sports marketing firms like ETZEL. You can see our page devoted to sports marketing firms here. If you are interested in finding out how In Depth Events can provide production services for your sports marketing firm, then Ask a Question of our sports marketing events experts. We look forward to hearing from you and working with you!

 

Truss and Ballast for ESPN Signage


Image of Holiday Concert Production Rental

Selecting the Best Production Vendor for your Holiday Concert – An Event Planners Guide

There are plenty of blog posts you can find that will talk about china selection at a small, private, home-based Holiday gathering.  You’ll find page after page talking about how to make your own centerpieces.  I’m sure there are entire databases dedicated to the perfect napkin ring complement to your curtains and how they match your Holiday scarf.  This is NOT that type of blog.

We are NOT talking about Holiday Decor here – we need Concert Production Services!

Large, ambitious Holiday events with thousands of attendees need live holiday concert event production services and rentals to get the party off the ground.  Maybe you are a casino doing a Neon New Years event, or possibly a municipality having a Christmas Tree lighting festival.  You could be organizing a Holiday themed 5K run, a corporate Christmas Party or a college Holiday party. Whatever your Holiday responsibilities, you are going to have to find a vendor to provide staging rentals, professional audio rentals and concert lighting rentals – quick!  Depending on the party, you might also need Christmas lighting rentals, special effects such as confetti or lasers or even an LED Dance Floor!  Whether you have a 20 piece swing band, a rock and roll cover act, or just a DJ – you need to make sure that all your production needs are covered for your event by choosing the best live event production rentals vendor possible.

Each Holiday event is unique, but the steps in vendor selection are largely the same for all these types of events.  First rule – take the time to research and select the right holiday concert event production vendors!  Finding your choice vendors will make you the Holiday hero.  The wrong vendors can turn your event into a real Nightmare before Christmas.  Never fear!  We’re here to give you a few pointers to find the perfect vendors for production rentals for your Holiday event – and along the way, maybe a few pointers for your other vendor needs as well.

LED Dance Floor at Holiday Party Image

Selecting a Holiday concert event production vendor for large scale events

Step One – Recognize you are in a different league.  The simple fact of the matter is that once you get past the 1,000 attendee mark, the whole game changes.  At 5,000 people, it changes again, and at 10,000 people, it’s a REAL party!  You need to have professional audio and lighting services that fit your crowd size, and your expected number of attendees.  Many times, this will necessitate bringing in additional power to handle the needs of the equipment, especially in outdoor environments.  In some venues, it may be advantageous to ‘rig’ equipment; that is, hang it from ceiling supports to increase the look and feel of the space and the equipment.

The successful concert production services vendor will have experience in producing events relative to the amount of attendees you are expecting.  If rigging is an option, choose a production vendor with rigging experience.  Understand the venue you have selected may require insurance information from the concert production vendor – this is something a reputable vendor will be happy to provide.  Likewise, a reputable concert production vendor will be happy to supply the power needs and requirements they have for their own equipment.

Step Two – Go with your instincts!  Did the vendor listen to your needs on the phone?  Did they ask questions and pay attention to your responses?  Did they offer to do a site survey?  Did they offer to provide you pictures of past events?  In many cases, you want (and NEED!) a vendor who you are comfortable with.  You’re not hiring a plumber here!

A good relationship between you and your vendor is key.  Meet the potential vendor on site and perform a site survey with them.  Asking for both customer AND vendor references is perfectly OK – in fact, a reputable vendor will welcome your request.  A reputable vendor will be happy to provide photos of recent events.  You should always take the time to check references with any vendor, but especially when choosing a concert production vendor.  Obviously, avoid vendors who are condescending or rude.

Riser Design Drawing and Actual Installation

Step Three – Ask your concert production services vendor for design advice.  This is an often overlooked step that can really help you select the best concert production vendor possible.  During the site survey, ask the vendor what other services they may be able to provide that will bring your party to the next level.  A good vendor will be happy to brainstorm with you on design ideas.  After all, they do hundreds of events per year – they might just have some ideas that will be great for your event!

A good holiday concert event production vendor can help with design.  The best production services vendor will be evaluating the venue during the site survey for potential roadblocks as well as design ideas.  Look for concert production vendors that are knowledgeable with fire codes and building codes. The best way to do this is to ask if they are Certified Building Contractors with any municipalities.  Your vendor should be also able to help you with ideas for crowd movement and making sure your attendees are safe during your event.

Image of Holiday Concert Performance

 

The Shameless Sales Pitch

The staff at In Depth Events has provided holiday concert event production services and rentals for hundreds of large scale Holiday events – from huge corporate Christmas parties, to Neon New Years events for casinos, and everything in between.  In our regular season, we’ve provided live event rentals for thousands of events of all shapes and sizes.  We’ve also got some great production services that are ready for your guests, including the largest LED Dance Floor in the nation, as well as being one of the most experienced Glow Party Experts in the world.  Our clients rely on our production experience – shouldn’t you?  Make sure and Ask Us a Question to see how we can help with your next Holiday event.  We look forward to hearing from you and working with you!


Image of Swimming Pool Cover

Swimming Pool Covers – An Event Planners Guide

.

Create an amazing look and maximize event space!

Image of Clear Acrylic Pool Cover

A stunning clear acrylic pool cover at a private event

In the production world, swimming pool covers are used as temporary flooring for a live event.  There are a lot of options available to the event planner when it comes to the rental and installation of swimming pool covers. But first, let’s talk about some scenarios where a swimming pool cover might be used:

  • A marketing firm or DMC may rent the pool deck at a hotel for an evening, open-air cocktail hour.  The client doesn’t want a ‘swim party’ atmosphere; rather, a semi-formal sophisticated gathering is the goal.  By covering the swimming pool with flooring, additional space is made available for cocktail rounds and seating.
  • At home wedding receptions can benefit from pool covers as well.  Many times, the bride’s family will have a pool cover installed when the reception is to take place in the home.  Not only does a rental pool cover allow additional space for guests, it also keeps younger guests from exploring (and possibly, falling in to) the edges of the pool.
  • Corporate clients as well as family clients can both benefit from using swimming pool covers as dance floors.  Imagine an effect where your guests appear to be dancing on the surface of the pool and you’ll see why a see-through acrylic pool cover provides your guests with a truly unique experience.

The three types of flooring available for rental swimming pool covers.

Swimming pool covers can be customized by changing the actual surface of the flooring.  Below you’ll find the surface options available for swimming pool covers.

Wood Surface – most wood topped swimming pool covers have a black surface, although vendors can provide a white wood surface or other color to client specifications.  This is the most cost effective option for rental swimming pool covers.

Frosted Acrylic Surface – this surface consists of a semi-opaque acrylic.  It allows light to project up from the pool to the floor itself.  This surface is best suited for cocktail and casual atmospheres.

Clear Acrylic Surface – this flooring type is used in black tie and elegant events.  The surface is completely clear, allowing guests to be able to see through the floor into the pool.

Clear Plexi Pool Cover at Hotel Grand Opening

This clear acrylic swimming pool cover was used at the grand opening of a hotel.

NEW – Flush Mount pool cover rentals – With the previous three types of surfaces, pool covers had to built up over the surface of the swimming pool which creates a “step up” onto the floor.  No more!  In Depth Events can now provide a flush mount swimming pool cover. This means that the swimming pool cover is inset in the pool and custom made to be at the same height of the pool surround.  Take a look at this blog post for Flush Mount Pool Covers to see how a custom pool cover might benefit your event!

 This article brought to you by:

At In Depth Events, we are swimming pool cover experts with experience doing LOTS of them all over the United States!  In addition to providing wood or acrylic swimming pool covers, we can also provide the decor lighting, audio needs and other production elements your clients demand.  Make sure and Ask Us a Question about how a swimming pool cover can add to your next event. We look forward to hearing from you and working with you!


Image of Sochi Olympics Opening Ceremony

Sochi Olympics 2014….The Ultimate Live Event

Every 2 years, we anticipate what is arguably the biggest live event in the world; The Olympic Games.  Nasdrovia, my friends from Sochi, Russia, it’s the 2014 Winter Olympics.  Millions of people watch from around the world to see top athletes deliver emotional and dramatic performances and to hopefully capture a gold medal for their country.  Of course, the Olympic Games are also a huge opportunity for marketers to access millions of consumers looking for the next “it” tech product or automobile.

The modern Olympic Games (French: Jeux olympiques) are the leading international sporting event featuring summer and winter sports competitions wherein thousands of athletes variously compete. The Olympic Games are considered the world’s foremost sports competition with more than 200 nations participating. The Olympic Games are held every four years, with the Summer and Winter Games alternating by occurring every four years but two years apart. Their creation was inspired by the ancient Olympic Games, which were held in Olympia, Greece, from the 8th century BC to the 4th century AD. Baron Pierre de Coubertin founded the International Olympic Committee (IOC) in 1894. The IOC is the governing body of the Olympic Movement, with the Olympic Charter defining its structure and authority.

                                                                                                         -Wikipedia

Everything you’re seeing in the Olympic Games broadcast is connected to some sort of production support.  Every single event is live and needs to be organized and executed by top production companies.  From the opening ceremonies to the medal presentations and literally everything in between, the Olympics are one enormous and continuous live event needing 24/7 assistance by event organizers and production crews.  You don’t get a second chance to capture the magic and drama of the Olympic performances.  Everything has to be fine tuned with little or no room for error.  The slightest miscue in production support could cost an advertiser millions in potential consumers or even worse,  a severe injury to an athlete or attendee.  So far, the biggest story out of Sochi has been the lighting malfunction during the Opening Ceremony. There is no bigger live event than the Olympics and it takes thousands of stage, lighting and audio crew members working around the clock to ensure a successful execution and broadcast.

Image of Sochi Olympics FireworksFrom cross country skiing to curling, fans and attendees alike are flocking to the snow covered tundras of Sochi, Russia or simply to their smart phones and televisions to experience the Sochi Olympics events in live HD resolution, where ever they may be. Advertisers know this and are continually searching for new and innovative ways of aligning their product or service in a relevant and memorable way.

Oh…One last thing.  Don’t forget about the currency factor.  Behind every international vault lies billions of dollars just waiting for their chance to circulate throughout the Olympic Games.  The opening ceremony of the Beijing Games reportedly cost $100 million with much of the cost incurred in the artistic segment. The concensus figure for the Sochi Olympics is 50 billion dollars and that figure is out-matched every 4 years.  The 1984 Summer Olympics became a watershed moment in Olympic history. The Los Angeles-based organizing committee, led by Peter Ueberroth, was able to generate a surplus of US$225 million, which was an unprecedented amount at that time.  Television leads the way, spending surreptitiously in their board rooms and executive offices.  CBS paid US$375 million for the rights of the 1998 Nagano Games, while NBC spent US$3.5 billion for the broadcast rights of all the Olympic Games from 2000 to 2012.

Continue to go for the gold, my marketing minions, no matter what size or influence of your live event.  Treat them all like it’s your Sochi Olympics and shore up the production element, giving you the best opportunity to have the biggest impact.

Hopefully this blog has been informative for our event planner clients! For more information on In Depth Events and our event production capabilities, please Ask Us a Question today. We look forward to hearing from you and working with you on your event!